Artificial Intelligence & ML VMR-AI-2024-001 Published November 2024

Generative AI in Enterprise: Total Addressable Market Forecast 2024-2030

A deep-dive into enterprise GenAI adoption curves, vendor landscape, and infrastructure spend projections.

340 pages
Interactive data
AI-searchable

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Executive Abstract

This 340-page report quantifies the $214B enterprise generative AI opportunity through 2030, mapping adoption trajectories across 12 verticals, profiling 87 vendors, and modeling infrastructure capex scenarios with Monte Carlo simulations.

Research Methodology

Bottom-up market sizing model aggregating spend across 7 categories. Validated against top-down estimates using GDP correlation and enterprise IT benchmarks. Primary research: 450 enterprise decision-makers across 12 verticals.

Table of Contents

01 Executive Summary Preview
02 Market Sizing Methodology Preview
03 Adoption S-Curves by Vertical
04 Vendor Landscape (87 Profiles)
05 Infrastructure Capex Model
06 ROI Analysis & Case Studies
07 Risk Factors & Regulatory Outlook
08 Appendix: Data Tables

Lead Analyst

DP

Dr. Priya Sharma

Former Principal at McKinsey Digital. 18 years in technology strategy. PhD in Computational Economics, MIT.

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